How to Start a Sportswear Business (Real Examples)06 Mar
Example 1
The Closet, started by two creative entrepreneurs, Billy Stade and Kari Stade sells both men’s and women’s surf wear that are designed to meet the current fashion trends.
Billy’s love for snowboarding helped him to start a retail outlet that became popular. On seeing the success of surf and clothing shops in his area, he decided to get into the fashion arena with Kari as his partner, both in business and in life.
Billy has introduced chic international styles in his extremely successful fashion retail business , which focuses on exclusive sportswear and casual trends with brands like Lacoste, Modern Amusement, Stussy and Volcom occupying a special place in his stores.
Billy and Kari had to cross a lot of hurdles to be in a position they are in now. The economic downturn tested their will and together they worked hard day and night to keep the business afloat.
