How to Start a Gift Basket Business (Real Examples)06 Mar
Example 1
A former music therapist Kathy Lindberg wanted to spend more time at home with her young children. She looked into various opportunities to start a home-based business. She fell in love with the gift basket business and soon launched her venture.
As a creative person, she thoroughly enjoys her business and puts in a lot of effort into making it a success. As the sole employee of her business, she is involved in marketing, creating, shipping, and invoicing and customer service.
Her marketing strategy is varied. She receives orders through sales calls, networking events, word of mouth, direct mail and from her adverts in the Yellow Pages. Her website is also quite popular, reaching customers from not only around the country, but from other countries as well.
This business has not been an easy ride – long hours and little sacrifices have helped it grow from strength to strength.
