How to Start a Cookie Business (Real Examples)06 Mar
Example 1
Success tastes sweet. Joseph Semprevivo started his cookie business to help other diabetics like him to enjoy the flavours of cookies without feeling guilty. Joseph’s Lite Cookies are sugar-free and fat-free. They can also be consumed not by diabetics but also cancer patients and health enthusiasts who like to stay away from sugary products. The business has grown tremendously as it uses only natural ingredients and promotes healthy well-being of its customers.
It all started when Joseph, with a little help from his father, created a rich, sugar-free ice cream in his parents’ restaurant that he could eat without harming his health. Soon the ice cream he’d created was served to their customers and proved a mega success. His parents re-branded their restaurant and started building a brand identity around the sugar-free ice-cream.
After his parents retired, Joseph created a sugar-free oatmeal cookie that changed the direction of the business. As a master of recipes, Joseph has expanded his flavours of cookies. And he also handles the sales and marketing of his business, delivering presentations to… Read More
